Recently, OTT services have become extremely popular with many viewers.
Since the COVID-19 outbreak, staying at home has increased, boosting the need for OTT services.
OTT is a service that provides diverse media through online networks.
Popular platforms include Netflix, Watcha, and TVING.
Unlike traditional cable TV, users can choose what they want to watch at any time.
Multiple reasons explain the rapid growth of OTT services.
It allows people to enjoy different genres from a single service.
Users can pick movies, dramas, or shows according to their interests.
Another benefit is its lower cost compared to classic TV services.
Being able to stream anywhere using mobile devices is also attractive.
Recently, increasing subscription prices have caused 부담 for many users.
As a result, attention toward free services is increasing.
Advertising-based services provide content at no charge.
Cost-conscious users find this model attractive.
Recently, FAST services have gained attention as an example of ad-based streaming.
For example, KT launched a FAST service called “Gi Live,” drawing public interest.
As the traditional market slows, FAST is becoming a new profit model.
The biggest advantage of free streaming is that there is no cost burden.
Another plus is the wide range of available programs.
However, users must watch advertisements, which get more info can be inconvenient.
Some free services may offer lower-quality content.
In the future, both OTT and free streaming services will continue to evolve.
Ad-based free models may become even more popular among users.
Enjoying content without financial pressure is a strong advantage.
I believe harmony between paid and free services is essential.
Blending both models offers better choices to viewers.
The future of streaming services is exciting to watch.